Life is filled with moments that we take for granted, sometimes we share them sometimes we don't. MOMENTOS by Nuno Rocha is a charming, touching story told with no words about a lost soul, a reunion and best of all - about the human spirit.

Your business has these moments but sometimes you just let them pass by you without even blinking. Don't do that - share them and always know that it is these moments that make life worth living.

Matthew Inman is a brilliant mind and what he has achieved is amazing as a sole entrepreneur with more than 4.5 million views of the TheOatmeal.com a great comic site that I read daily! I think you can say he has made it! I have some great friends that talk often about not being afraid of doing something new and a bit crazy. Just remember that even though some may point fingers, laugh a little and then scurry back to their cube, I say go for it!

Are you that kind of restaurant operator afraid to take a risk, afraid to do something a bit outside the box? Big or Small it really does not matter, if ole Howie Schultz thought, maybe I can’t sell coffee after all and moved back to the East coast with his tail between his legs when his partners called him crazy we would not have Starbucks! Can you imagine life with out the freaky looking mermaid cup in your hand every morning?

Just stop thinking about that great idea and start doing it. Your risk and reward are often a unity waiting to get acted on.

What a great message at TED by Cameron, he hits the mark with what I think is wrong with the restaurant business. “We don’t foster entrepreneurs”, Ideas and passion is what being a restaurant operator is all about and teaching and grooming our kids to explore this would change the face of our industry.

We are teaching our kids to become Lawyers and Doctors, not that we don't need them but in reality the real problems of our country and even our planet are done by mavericks like sir Richard Branson, Steve Jobs, Bill Gates, Einstein and this list goes on. Fact is that entrepreneurs are all about challenging the status quo, creating jobs, solving real global problems and helping people become part of something bigger.

This is a video and worth your time. I am this person he speaks of and we as an industry should birth more like this every day to expand what the passion of the food industry can really bring to business world.

We touch so many lives everyday, we can change our communities, we can shift legislation, and we can influence millions of kids every year. You get the point right? We have more than 1 Million locations and 13.5 Million employed just in the U.S, imagine the impact in just about anything we want to impact.

To make that impact we need leaders and most of all we need the best currency there is, not money or gold but IDEAS that can be executed by guess what? Entrepreneurs..

We all think this Internet thing, technology and even the way consumers interact with us is so new and so well. . . hi-tech.. Fact is that most of us over the age of 35 know things about our society and our own lives that make us shake our head and simply say, "I can't remember the last time I faxed something."

Why is it so hard for the smartest people in organizations to understand that "Next" really does mean progress and growth. Not fear and uncertainty. To all the naysayers and all those still carrying the Motorola Brick Phone please just wake up to reality and understand the mind IS as terrible thing to waste.

We are growing faster and better in so many ways.. In a recent blog post by my friend and mentor Seth Godin, he asked the simple question - Do we have just too much stuff that affects our lives on a daily basis? Too much content, too much information too many restaurants, too many websites too many cable stations, too many movies, too many products to buy, too many publications to read, and even too many people in our lives?

Here is my take, this is evolution at it's finest. Our minds are capable of so much more. Why are we discounting the human race to the past instead of the future? The future holds the key to so many amazing things in life and in business. Global socialization is upon us for the first time in the history of man, borders no longer matter on the Internet, language becomes unified, culture begins to mix and the reality of one people, the human race is within sight.

I know, you ask why and how does this affect the restaurant business? Let me think? We impact lives everyday of just about everyone in the free world. We influence government, we drive global consumer trends, we aid those in need in times of hardship, we provide more than 100 million jobs worldwide, we build dreams and we provide the very core of human existence. We as restaurateurs must know what’s “Next is now” it’s not just our job but also our responsibility.

And this is just Canada.

These guys do get it and it's paying off big time. The restaurant business is just a few short steps away from doing even more in this amazing connection opportunity to connect the social media dots.

What the Rogers Smith Hotel has achieved here is pretty cool and the ROI is pretty clear!

This is a great ad by Nike, a little different than the normal ad that you may see and the difference is that this ad is telling a story. Much like social media telling stories that really make the connection with your audience or customers. This is one of those ads we will remember for a very long time.

Can your restaurant tell a story that is compelling and that resonates with your guests or best customers? My bet is it can and probably has dozens of them if not hundreds, maybe it's time to "Write your future".