Stuff

Some of the things I do, some big some small but all with passion.


 

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Tuesday
09Mar2010

Online tools growing fast in the restaurant business

Shiftplanning is just another in a host of online services that I think are exploding to help the restaurant industry in a big way. If any of you have had a chance to use this product please shout out to me, I would love to get your input.

Prepare for the likes of even more powerful tools in staffing, marketing, local targeting, menu planning, calorie and health apps and most of all integration to Social Media. Let us not forget geo-location, mobile and apps for Twitter and Facebook that could take on reservations, online order and more.

Point here is "tech is finally low-cost and effective", which is really just another reason I think we are on the verge of Restaurant 2.0.

Posted via web from Paul Barron's Social Coco

Sunday
07Mar2010

Food Revolution - Teach every child about food

The restaurant industry must take part in this cause and work to really make a difference in the way we and our kids eat. Fast Casual is one of the emerging segments that has an opportunity that can begin to change the destiny of our kids.

I feel strongly about Food & Healthy living and what it will mean to the restaurant industry in the next ten years. My mission over the past fifteen years has bean about exposing the fast casual segment for the health options that it represents over fast food, and the fact is we are still are way behind.

The time is now we we have to begin to make a change our future. The Food Revolution is a new series that will be lead by Jamie Oliver (a great visionary) watch it please! Take it to heart and lets begin the hard work in what we will call in a decade Food 2.0.

Posted via web from Paul Barron's Social Coco

Thursday
04Mar2010

Square changes the way you can take payments

The mobile becomes the new card reader of today. I can only hope that they are working on phone to phone payment apps. But with that said this is a great example of how mobile is becoming so powerful. 2010 Year of the mobile!

Posted via web from Paul Barron's Social Coco

Sunday
28Feb2010

NYC restaurant show (pics)

Friday
26Feb2010

An who says the Social Web is just now starting

To all my restaurant buddies, experts, operators brand managers and leaders of great concepts. It's time to think DIGITAL BRAND. And don't tell me you all ready are because I know you are not. Wake up out there and lets help lead this digital epiphany. Have a great weekend!

Posted via web from Paul Barron's Social Coco

Monday
22Feb2010

[BREAKING] Fifth Annual Fast Casual Top 100 Movers & Shakers

Today we released our 5th Annual Fast Casual Top 100 Movers and Shakers list.  I wanted to personally congratulate the top 10.  As you can imagine we toiled over this project for several months with our industry experts.  After compiling mountains of data, a flurry of secret and special conference calls and much heated but constructive discussion, we reached the result of what is this years coveted Top 100 list.

A special thanks goes to Darren Tristano of Technomic, Janelle Barlow of Branded Service and our three fantastic editors starting with Valerie Killifer of Fastcasual.com, Christa Hoyland of QSRweb.com and Jennifer Litz of PizzaMarketplace.com.   They deserve a great amount of appreciation for their hard work and dedication to the Fast Casual segment!

Congratulations goes out to our Top 10:

  1. Mooyah Burgers & Fries - Dallas
  2. Genghis Grill - Dallas
  3. Beautiful Brands - Tulsa
  4. Pizza Fusion - Fort Lauderdale
  5. Rubio's - San Diego
  6. Firehouse Subs - Jacksonville
  7. Au Bon Pain - Boston
  8. Einstein Bagels - Lakewood Co
  9. Zoup! - Detroit
  10. Fast Casual Alliance - Washington DC (Now part of the NRA)

The list is filled with awesome concepts and new segment leaders.  We hope you enjoy reading it as much as we enjoyed working on this amazing list for our Fifth Annual!  Download the list here!

Dine Tastefully

Posted via email from Paul Barron's Social Coco

Wednesday
17Feb2010

What is a Fast Casual Restaurant? = Restaurant 2.0

I get this question often not only from the industry but also from media and analyst alike. Over the past 15 years since I coined the term “fast casual,” I have seen the segment of restaurant it describes go from virtually non-existent to become the fastest growing in the restaurant industry. So many concepts based on creativity, passion and innovation have sprung forth in that time that in essence their collective emergence heralds the era of what I call Restaurant 2.0. I credit the spread of fast-casual concepts across the nation for that reinvention of creativity.

A fast-casual concept is one that creates a unique value and quality experience, with gourmet-level food or drink, that delivers an interior that wows the guest, all at a price that is driven by value.

There are many that are trying to duplicate the value proposition of fast casual and soon I will post my Top 100 Fast Casual blog post that will elaborate on this more but the focus here should really just be on the understanding of what this segment is and can be.

I would really like to know what you think a Fast Casual restaurant experience means to you?

Posted via web from Paul Barron's Social Coco

Tuesday
16Feb2010

Why restaurants will be the Food Network of the future (Proof)

I wrote on this a few months back pre-iPad and pre-Facebook open API development. Here is the Wired Magazine Demo for its iPad App but what I really want your mind to explore is how your restaurant could be using the power of new devices like this.

Three years ago Apple changed the way we use mobile - yes that's right just three years ago. Now we can't imagine another way to find a restaurant when we need it most other than on our smart phone. My estimate is that the iPad will change the way consumers will be perusing content, which has already changed so much in the past 24 months.

Your restaurant could become a great hub of content and interaction for your customers. The ideas are early but the concept is sound as we see restaurants building new fresh destinations that just scream, "I need to be seen". Fear not your time of being seen is coming.

Posted via web from Paul Barron's Social Coco